LEAD. LEARN. INSPIRE

Documenting exceptional people and culture, whilst curating exceptional garments that express a blend of creativity and mentality with a story.

Our Investors Club collection is a celebration of creativity, fitness, and business. We invite everyone, regardless of their journey stage, to join us and find inspiration.

As we pioneer a new creative era, we draw inspiration from our vibrant culture, aiming to redefine storytelling limits. We are here to disrupt and catalyze change through our designs.

We are Icarus, the best storytelling brand globally.

Chasing The Horizon

We look to break the boundaries with story telling going outside our home london and branching out to other horizons, in order to be inspired and inspire others

Play